Inviting Ideas to Help Patients Keep Taking their Medicines #dontstopyourmeds #ideafeedsachild #0006 Respond

Start Date:   Jun 02, 2019  -   End Date:   Jul 14, 2019

Challenge Description:

Challenge Photo

What is Medicinal Non-Adherance?

Not taking medicines (medicinal non-adherance) results in over 200,000* deaths each year. It costs the global economy over 200 billion* USD every year, with additional healthcare costs and loss of income.

This would include medicines for life-threatening diseases like cancer & AIDS, and lifestyle diseases like diabetes & hypertension. 

Medicinal non-adherance impacts children, adults and the elderly.

Ideaearth invites innovative ideas & solutions to solve this global challenge!

Why don’t patients take medicines?

There are many reasons. 

Fear of potential side effects.

No Immediate Benefit observed

Lack of clear visible symptoms

Too many medications and confusing

Concerns on becoming dependent


Mistrust on the doctor or misinformation on the Internet

Taste’s horrible

Inertia & Habit Formation, taking time integrate into their daily routines &

High costs

This may have happened with someone close to you. Just look around you. There could be family members and friends who aren’t taking their medicines either, which could impact their lives!

If you’d like to know more about Medicinal Non-Adherance, click here.

What’s different in this Challenge?

For every idea received, ideaearth will make a contribution towards a child’s meals for a day @Sphoorti Foundation. 

How can you Participate in this challenge?

Share an idea or solution on how we can help people -  

a. Take their medicines on time & 

b. Complete their prescribed courses.

The idea could be for children, adults or even the elderly, or your idea may just work for all.

Share a note, a document, a voice note or even a video. It’s the idea that counts!

Just create your user id on ideaearth. Please ensure to update your Twitter, Facebook, Instagram & Linkedin handles in your user profiles. And click on the respond button.

What else can you do?

You can tag friends and family who can contribute to solving this problem. Remember, the higher the participation, the more opportunities to find a solution for this problem. And, of course, your good deed can help nourish a child! Use the hashtags #dontstopyourmeds #ideafeedsachild

Prize Details:

What will the Winner receive?

The winner will receive an Amazon Echo! The winner can also choose to transfer the value of the prize to Sphoorti Foundation.

For every idea submitted, Ideaearth will sponsor a child’s meals for a day! Yes. Your idea can sponsor a child’s meals for an entire day. The donations would be made to Sphoorti Foundation, and the children they lovingly care for.

So, you're all winners!

How will the winner be selected?

A panel of experts appointed by ideaearth, would review the idea and select the best idea/s. The winner will be recognized in a whitepaper published by ideaearth.

Terms & Conditions:

Terms and conditions for Ideaearth challenges


Response submitted by the Participant/s will be evaluated by the jury panel appointed by Ideaearth.

The Jury's decision on the selection of winner(s) will be final and binding on all the Participant/s. No correspondence, clarification, explanation in this regard will be entertained by Ideaearth. Any person or participant carrying out any correspondence or clarification or tweeting or posting any negative comments about the decision of the Jury shall be liable to Ideaearth.

The Participants can post a maximum of 3 entries each, shall not be use multiple IDs to participate in the same challenge. Any single participant found using or participating through multiple IDs in the challenge may be disqualified and shall not be entitled to win any prizes 

The jury panel has the sole discretion in the interpretation and enforcement of the Challenge rules, including but not limited to selection of winner, disqualification of winner and suspension of response(s) or Participants.

Ideaearth reserves the right to modify, add or delete any of the terms and conditions or participation mechanics of the Challenge at any point of time at its sole discretion without serving any prior intimation to the Participants. Intimation of any change, modification, addition, deletion in the terms and condition of the Challenge will be served to the participation by posting the revised terms and condition of the Challenge on Ideaearth portal/social platforms.

Winner shall assign the right to use the entries, in any media for brand, products, business or any other objective by Ideaearth, as deemed appropriate by them. Winner shall also assign the right to display the entries on any medium (Online, TV etc.) or vehicle as may be required by Ideaearth.

Entries on behalf of another person will not be accepted and joint submissions are not allowed.

Ideaeaerth reserves the right at any time and from time to time to modify or discontinue, temporarily or permanently, this Challenge with or without prior notice due to reasons outside its control (including, without limitation, in the case of anticipated, suspected or actual fraud). The decision of Ideaearth in all matters under its control is final and binding.


Each winner of the Challenge will be entitled to win the mentioned gratification based on the selection of the Jury only.

Any Participant taking part in the Challenge and declared the winner of the Challenge by Ideaearth and is unable to fulfill any one or more requirements, as specified in abovementioned clauses of these Terms and Conditions, on the date of closure of Challenge, shall be disqualified from receiving any Challenge Prize under this Challenge.

Ideaearth shall not be responsible for non-delivery or shortfall or deficiency in prize/s and all the legal remedies in relation to the prize/s solely lie against manufacturer.

Participant/s winning the Prize/s should contact manufacturer’s Customer care directly in case of any complaints relating to the defect in the Prize and Ideaearth will not be held liable for any such defect, default, damage, malfunctioning of the prize/s.

The participants understand that the mentioned gratification offered as Prize to the Challenge winners are new and unused. However, Ideaearth is not responsible for any deficiency in the Prizes and does not make representation about the quality, make, performance, features, endurance, finishing, benefits or fitness of the Prizes.

The prizes are non-endorsable, not transferable and non-substitutable.The prizes are offered on 'NO EXCHANGE NO REFUND' basis. Ideaearth will not entertain any requests for exchange in lieu of the prize/s.

Prizes will be despatched by post/courier. Ideaearth accepts no liability for lost or undelivered prizes.

There is no cash alternative and the prizes must be taken as offered. Ideaearth reserves the right to substitute prize(s) of an equivalent value should the Challenge prizes become unavailable for any reason. If any winner is not able for whatever reason to accept his/her prize then Ideaearth reserves the right to award the prize to another winner, as judged by the panel consisting of independent judges and Ideaearth officials.

Ideaearth may reduce the number of prizes, if there are no sufficient entries to qualify for the prize. Any prize(s) that remain unclaimed at the end of 30 days from the announcement of the final results, will be deemed cancelled. Ideaearth reserves the right to award this prize to the next winner or even revoke that prize.

Ideaearth does not assume any responsibility for any products and services offered as prize under the Challenge. And under no circumstances shall the inclusion of any product or service in the Challenge be construed as an endorsement or recommendation of such product or service by Ideaearth.

Except for warranties and conditions implied by law which cannot be excluded, Ideaearth makes no representations or warranties, express or implied, regarding the quality or suitability of any prizes awarded under these Rules. 

PUBLICITY: By entering the competition, the participants & attendees permit themselves to be photographed/ recorded by electronic, online and print media for telecast, publications & contacted by their given email ids and other display usage of the Ideaearth or its consultant. Ideaearth or its consultant may also collect any information, photograph, video clip etc. from the participant for publication or sharing for the promotional requirement of Ideaearth or its consultant.

RIGHT TO CANCEL, MODIFY OR DISQUALIFY: If for any reason the Challenge is not capable of running as planned, including infection by computer virus, bugs, tampering, unauthorized intervention, fraud, technical failures, or any other causes which corrupt or affect the administration, security, fairness, integrity, or proper conduct of the Challenge, Ideaearth reserves the right at its sole discretion to cancel, terminate, modify or suspend the Challenge. Ideaearth further reserves the right to disqualify any Entrant who tampers with the submission process or any other part of the Challenge or Challenge Site. 

PRIVACY: Participants agree that personal data submitted with an entry, including name, mailing address, phone number, and email address may be collected, processed, stored and otherwise used by Ideaearth, its affiliates and the consultants for the purposes of conducting and administering the Challenge. By entering the Challenge, Participants agree to the transmission, processing, disclosing and storage of this personal data by Ideaearth, its affiliates and the consultants. 

Ideaearth and sponsors shall not be responsible for any loss or damages suffered by the winners while availing the offer. 


Entries protected under intellectual property rights or which are progressing towards such protection, are acceptable as submissions to the Challenge. However, the Organizer shall not be held liable for the protection of any proprietary or confidential information contained in entry form. Participant’s personal information submitted at the time of entry form / registration for the Challenge will be on gathered on Organizer’s global and secure systems.

The participant warrants and represents that it owns all rights, or has all necessary licenses, to use any and all Idea/s (and all constituent parts) they will be submitting under this Challenge for judging, including without limitation all content, images, text, or other copyright material, trademarks, service marks, logos or any other intellectual property contained within its Idea, and can, upon request, provide written confirmation of such ownership or license to the Organizers. The participant further warrants and represents that all Idea/s are original and have been legally obtained and created, and do not infringe the intellectual property rights or any other legal or moral rights of any third party.

The response to this Challenge must be original and confirm to decency guidelines. Any response deemed to contain content that depicts violence, immoral, unethical, illegal, anti-social, racial, political, anti-religious, sexual or any other inflammatory, defamatory or objectionable material will be disqualified and removed from the concerned URL . Ideaearth reserves the right to initiate legal action against such Participants. Interpretation of what is, and is not, appropriate material is at the sole discretion of Ideaearth.

The participant grants to Organizers and its affiliates, the right and permission to reproduce, encode, store, copy, transmit, publish, broadcast, display, publicly perform, exhibit and/or otherwise use or reuse (without limitation as to when or to the number of times used), the participant’s name, address, image, voice, likeness, statements, biographical material and Idea/s (in each case, as submitted or as edited by Organizer, in Organizer’s sole discretion), as well as any additional photographic images, video images, portraits, interviews or other materials relating to the participant and arising out of his/her participation in this Challenge (with or without using the participant’s name) (collectively, the "additional materials") in any media( including social media) throughout the world for advertising and publicity purposes without additional review, compensation, or approval.

The Rules are to be governed by and interpreted in accordance with the laws of India. All disputes relating to or arising out of the Challenge shall be subject to the exclusive jurisdiction of the courts of competent jurisdiction at Mumbai, India.